Effective Marketing & Communication Strategies for High Quality Biosolids

One of the major tasks of the WE&RF research project High Quality Biosolids from Wastewater (NTRY7R15) is to assemble a proven strategy for developing a successful HQB marketing program. In this webinar, the project team will share their findings to date. Two well-known biosolids marketing experts will also provide webinar viewers with lessons they have learned during their experience marketing both Class A /EQ and Class B biosolids products.

Moderator:

  • Trudy Johnston, Material Matters, Inc.

Speakers:

  • Lisa Boudeman, Material Matters, Inc.
  • Kate Kurtz, King County, WA
  • Ron Alexander, R. Alexander Associates, Inc.

This is a joint webcast with the Water Environment & Reuse Foundation.